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Catch up on the latest industry marketing news, dive deeper into marketing strategies and best practices, and get our best digital marketing insights below. We post often, so come back regularly to continue learning!

Get the latest marketing news

Catch up on the latest industry marketing news, dive deeper into marketing strategies and best practices, and get our best digital marketing insights below. We post often, so come back regularly to continue learning!

Are You Destined To Be A Highly Successful Entrepreneur?

Six Characteristics Shared By Leaders Of Great Companies When you take a look at the attitudes, behaviors, and habits of the super successful, you will find that there are certain characteristics they all seem to share. Famous business tycoons like B...

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This Week In Residential AV: Honeywell, Kickstarter, And Toshiba

One Firefly CEO Ron Callis joined Jeremy Glowacki from Residential Systems and Matt Scott and Tim Albright from AVNation TV on Monday for their weekly podcast: ResiWeek. It was a fun time among industry experts discussing the latest newsworthy topics...

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Top 10 Updates You Should Be Making To Your Site

Ron Callis, CEO of One Firefly, presents the Top 10 Updates you should be making to your site. Please check out the video and let us know what you think by leaving a comment below!

Quick Update Regarding Our Web Maintenance Packages

Ron Callis, CEO of One Firefly, goes into recent Web Maintenance survey results and details why we created our Web Maintenance Packages. Please check out the video and let us know what you think by leaving a comment below!

4 Things A Good Website Must Have

1. A Clean, Professional Design Your website is your first impression to potential customers. If you have a bright, attractive website, your company will exude a sense of professionalism. Alternatively, if you fill your site with poor photograph...

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Advantages Of A Mobile-Responsive Website Over A Mobile Site

How often do you find yourself coming across a website through your mobile device that has confusing format or just an overall messy look? As a user, if you come across a site like this, it’s more than likely for you to simply exit out and find...

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Create A Rich User Experience On Your Website

Utilize Interactive Content To Engage More Visitors Worldwide there are more than one billion websites. That’s a lot of content. Some of it is not so good, and more than likely you’ve come across your fair share of it. Creating quali...

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How Will Voice Search Affect SEO Results?

Do Apps Like Alexa Have An Impact On Campaign Performance? The change has been coming for some time now, but last year it seemed to break big: voice control is the new “it” thing in technology. Smart home manufacturers like Crestron and C...

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Is Email Segmenting Worth It?

Maximize Email Effectiveness With Segmented Lists For many integrators, email marketing is the great unknown. You send out messages into the void and hope that those emails result in potential customers. But the truth is that email marketing is far m...

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