
Inspire. Educate. Elevate.
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Meet Ron: Speaker, Educator, and CI Industry Leader
Ron Callis Jr. is a recognized thought leader and educator in the AV and custom integration industry, with 20+ years of experience working with professionals in this space. As the founder and CEO of One Firefly, an award-winning marketing agency serving technology businesses, Ron has spent years helping companies scale through strategic marketing and business development. Under his leadership, One Firefly has become the industry's premier marketing partner, earning a spot on the Inc. 5000 list for five consecutive years and ranking number 19 on the Top 100 Best Places to Work by TechNational.
Before founding One Firefly in 2007, Ron built his expertise working with industry giants Lutron and Crestron, gaining firsthand knowledge of the challenges technology business owners face. Ron is a regular contributor to industry publications, a CEDIA Certified Instructor, past Advisory Board Member for Azione Unlimited, and was honored as a CE Pro Master in 2021 for his contributions to the custom integration industry.
A dynamic speaker with a passion for education and advocacy, Ron is a sought-after public speaker and regularly presents at industry conferences, panels, and events, offering valuable insights into business strategy, marketing, hiring and recruiting, and industry trends. He is also the host of Automation Unplugged, a leading podcast that showcases top voices in AV, automation, and technology.
Beyond his work in the industry, Ron is a mentor and STEM advocate, actively coaching and inspiring the next generation of innovators through Science Olympiad and FIRST Robotics. He resides in Tamarac, FL, with his wife, Danielle, their son, Max, and their two dogs, Charlotte and Piper.
Whether you’re looking for an expert on business growth, digital marketing, or the future of AV technology, Ron delivers compelling, actionable insights tailored to industry professionals. Book Ron for your next event and bring industry-leading expertise to your audience.
Primary Audiences

AV & Technology Industry Professionals
- AV & Custom Integration Professionals — Business owners, integrators, and industry leaders looking for strategies to scale and succeed.
- Buying Groups & Associations — Industry organizations seeking expert-led education to empower their members with growth insights.
- Manufacturers & Technology Brands — Companies looking to enhance dealer success through marketing and business development education.

Marketing & Business Leaders
- Marketing Executives & Teams — Professionals looking for industry trends, tools, and best practices to drive success.
- Business Owners & Entrepreneurs — Leaders seeking practical strategies to grow, stand out, and attract the right customers.
- Industry Groups & Associations — Organizations looking to educate their members on best practices in marketing, branding, and business development.
Key Topics & Areas of Expertise

Marketing & Branding
- Growth-driven marketing strategies
- Digital marketing, SEO, and online visibility for maximum impact
- Content, social media, and paid advertising that drive real results

Business Developments & Growth
- Hiring and retaining top talent in the AV industry
- Scaling operations and positioning for long-term success
- Creating partnerships that fuel business expansion

Industry Trends & Innovation
- The future of smart technology and automation
- AI applications and opportunities
- Consumer behavior shifts and market opportunities
Appearances: How Ron Can Elevate Your Event
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Ron in Action: Past Appearances

Deep Specialization with Corey Quinn

Social Media Marketing with Michael Stelzner
What Industry Leaders are Saying
Audio Video Excellence
Scottsdale, AZ
