New Products and Technologies To Keep an Eye On This Year This year’s CES was, predictably, as big and glitzy as ever. CES says that 188,000 industry professionals – including 63,000 from outside the U.S. – attended this y...

Calling The Greatest Custom Installation Firms In The World! We have an epidemic in our industry. The epidemic is bad installations that result in unhappy consumers. Why do you think products like Sonos, Ring, and Alexa have been ...

When building a strong SEO strategy, the best place to start is with creating your Google My Business page. Why? Because it’s simple to use, and it’s completely free! After helping a number of our clients with building (or gaini...

As 2019 is quickly approaching, you as a business owner need to know what your customers want in the new year. There are a million trendy ways you can go about marketing your company, but at One Firefly we like to use tried and true methods of improv...

A Strong Web Presence Is Crucial For Sustained Growth, Especially For Companies Without Traditional Storefronts. The new millennium has seen the rise of a truly global marketplace, and with it fresh challenges for business owners. Increased global co...

Bad News: Your Old Blogs Won’t Cut It. Say yes to change Ranking highly on Google is essential to running a business in the information age. Google looks to the newest and most relevant information -- otherwise known as fresh content – to...

With Thanksgiving right around the corner, we at One Firefly are gearing up for the holidays with one of our favorite topics: stuffing. But it’s not the delicious side dish you’re going to eat with turkey, mashed potatoes, and gravy. This...

Climb Up the Search Ladder with Embedded Video Content The internet is an incredibly noisy place with countless websites just like yours trying to compete for the top spot on Google and other search engines. You’ve probably heard that search en...

Consumers are getting more and more savvy. What do they find when they research you? Genuine quality and customer service are values that many customers seek out before they make a purchase. The challenge, though, is that plenty of businesses say the...